As a makeup lover for seven years, I’m always on the hunt for the best products to add to my kit. In the past 2024, I ...

Call me old-fashioned, but I have always loved the look of a perfect red lip. Famous powerhouse women like Marilyn Monroe, ...

19. **Tarte Shape Tape Concealer**: Another concealer that’s worth all the buzz is Tarte’s Shape Tape Concealer. With its full coverage and matte finish, it’s the perfect solution for covering ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Selena Gomez is one of the most famous women on the planet. Amid her awards season buzz and a high-profile engagement, Vogue ...

Companies like LAMIK Beauty, and its clean products, operates at the intersection of representation and innovation, proving ...

Finding the right liner to go with the right lipstick or gloss is fine art – so we thought we’d tap some women in the know ...

“As a makeup founder, I’ve seen trends evolve through the years, but berry shades remain a winter classic for their ability to add warmth and dimension to any look.” According to ...

Kohl's is showing up for the culture during this year's Black History Month by curating a unique selection of Black-owned ...

Taylor Swift's classic red lipsticks ... sold out shade 'ELSON 4' for the Bejeweled music video, and fans speculate that the long-wearing Pat McGrath shade, which looks great on all skin tones ...

Discover the top 7 Black-owned beauty brands in the USA offering exceptional hair, skincare, and makeup products.

Luckily, her makeup artist ... Patsy revealed that Holly was wearing shade 4N, aptly named Holly, but there are 42 different shades available to suit all skin tones. The Ilia Skin Blurring ...