The Indira Gandhi National Centre for the Arts (IGNCA) in Delhi is hosting 'Ad Art Exhibition: Four Decades of Indian ...

An exhibition highlighting the art of Indian advertising as it evolved over the period of 1950-90 is set to be inaugurated in Delhi on Tuesday. Titled ‘Ad Art Exhibition: Four Decades of Indian ...

It currently accounts for 49% of the ad market, with social media dominating digital spends at Rs 14,480 crore (29%). TV and print accounted for 28% and 17% of the advertising pie, respectively.