Pedigree, the dog food brand owned by Mars, has become a creative powerhouse through a nuanced, deliberate approach to engaging consumers. In the 2019 WARC Creative 100 rankings, Pedigree Pet Foods ...

Pedigree’s parent company has voluntarily recalled hundreds of bags of dog food, potentially impacting canines across four ...

India currently contributes 2% to Mars Petcare’s global business, but that share is expected to rise, driven by increased ...