Sokolof singled out beef tallow as making McDonald's fries too fatty. The company eventually bowed to mounting public pressure from the ad campaign. Sokolof continued his healthy food crusade ...
Are you a print subscriber? Activate your account ... min ago 22 hours 2 min ago By Rob Shepardson - 1 day 4 hours ago By Ad Age Staff - 7 months ago ...
McDonald’s is the latest major company to flip its diversity, equity and inclusion policies amid a growing beef between those who support the efforts and political conservatives alongside the ...
Four years after launching a push for more diversity in its ranks, McDonald’s is ending some of its diversity practices, citing a U.S. Supreme Court decision that outlawed affirmative action in ...
McDonald’s devoted an advertising budget to create content exclusively for minority media and recruited Black celebrities like Michael Jordan and Gladys Knight for national campaigns ...
A group opposed to affirmative action filed a lawsuit accusing McDonald's MCD.N of not going far enough when it recently rolled back several diversity initiatives by continuing to maintain a ...
As brands navigate the complexities of consumer sentiments, the mood of the week’s ads strikes a balance between entertainment, motivation, and deep reflection. McDonald’s brings in John Cena for a ...