The Oreo team then launched this initiative with playful videos and documentation, aiming to solidify the brand's cookie legacy even in doomsday scenarios. This vault is not just a simple storage ...

For more than 100 years, the OREO brand has twisted, licked and dunked itself into the hearts and minds of millions of people all over the world in a number of different ways. But it had yet to rally ...

In an unexpected twist to food preservation strategies, Oreo has established a 'doomsday' vault to safeguard its cherished cookie recipe and stockpile. This audacious move, reported to be located in ...

While Oreo's always-on mobile presence has made the likeable Mondelez International cookie one of the few fast-moving consumer goods brands to successfully leverage the smartphone boom, its challenge ...

Discover the Global Oreo Vault in Norway, built to preserve Oreos in case of a global catastrophe. Learn how it connects to ...

Sour. Sweet. OREO. Fans can now experience all three!' the cookie brand announced in a press release. The cookie visually resembles a Golden Oreo, the company's signature vanilla-flavored cookies ...

The brand's portfolio expands with four new permanent additions.

Oreo is a "century biscuits" from the United States, and its classic eating methods of twisting, licking and soaking are deeply rooted in the hearts of the people. However, in the face of the fission ...

Mondelez’ Oreo brand one tough cookie, mobile analysis reveals While Oreo’s always-on mobile presence has made the likeable Mondelez International cookie one of the few fast-moving consumer ...

Kraft Foods' Oreo tapped the mobile channel for a promotion meant to drive awareness of the cookie brand among British consumers. Oreo turned to Publicis Groupe's mobile marketing firm Phonevalley, ...