对于罗意威来说，这次联名是品牌年轻化战略的一部分。通过与哈啰的合作，罗意威打破了奢侈品牌“高冷”的刻板印象，用更轻松有趣的方式与年轻人对话，进一步拓宽了品牌受众；对哈啰而言，这次联名是一次品牌升级的机会。从“共享单车”到“时尚单品”，哈啰成功借助罗意 ...

奢侈品牌罗意威（Loewe）近期宣布与共享单车公司哈啰展开合作，推出「金色骑旅」限时体验活动，骑行3公里即可获取特定勋章，兑换画报和咖啡。这一联名活动不仅打破了奢侈品与大众品牌之间的界限，还广泛吸引了消费者的关注。

亚洲最大LOEWE（罗意威）精品店——上海罗意威之家已于上海静安嘉里中心全新启幕。旗舰店共两层楼，占地近700平方米，这是全亚洲面积最大LOEWE门店，也是上海第2家罗意威之家。

The LVMH -owned LOEWE is making a big push for its recently opened Shanghai, China flagship store. Opened just a week ago, ...

There was something curious about the Loewe show space. Last season, it was transformed into a bright-green-walled art ...

Loewe has introduced a 77-inch model to its bild line of 4K HDR TVs. The Loewe bild i.77 dr+ features the brand's premium aesthetics while also upping the ante when it comes to screen size.

Luxury fashion house Loewe is launching the final chapter of its Studio Ghibli collaboration with a spotlight on Howl’s Moving Castle. The classic anime directed by Hayao Miyazaki follows the story of ...

Loewe’s basket bag is the ‘it’ accessory of the summer and, bonus, it comes in at under £300. There are always going to be those ‘it’ brands and pieces that the fashion industry can’t ...