B2B buyers say thorough contact information is the content element that best establishes credibility on a vendor website, according to a recent report from KoMarketing and Huff Industrial Marketing.

Leading B2B marketing and web design agency, Bop Design, released its 'B2B Website Buyer's Guide,' to help businesses avoid the pitfalls that ...

Over two-thirds (68%) of B2B buyers say a vendor's address and contact information is critically important on a site and 55% indicate they’ll leave if it isn't available. Moreover, 51% of buyers say ...