After defeating Kansas State in Saturday’s Sweet 16 game, USC is heading to the Elite 8. The Trojans will do so without JuJu ...

Paige Bueckers, Juju Watkins and Cooper Flagg are officially ready for March Madness. Front-lining a new campaign for ...

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Duke was able to win the ACC championship, earning an automatic bid without Flagg, who suffered an ankle injury in the ...

hype and distractions to win in big moments. Bueckers was the first college athlete to sign with Gatorade while Flagg and Watkins are the brand's most recent athlete partners. “Having been the ...

Cameron Boozer, ranked No. 2 in the USA TODAY High School Sports 25 in '25, has been named the 2024-25 Gatorade National Boys Basketball Player of the Year. He took the top high school honor over ...