Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a playoff berth.

Shai Gilgeous-Alexander scored 34 points and then took over the city of Boston with the help of his sneaker sponsor. After the game, Converse projected Gilgeous-Alexander's signat ...

After the Oklahoma City Thunder 's 118-112 win over the Boston Celtics, Shai Gilgeous-Alexander left his annual trip to TD ...

T he Oklahoma City Thunder edged out the Boston Celtics 118–112 on Wednesday night in a thrilling potential preview of this year's finals matchup. Led by point guard Shai Gilgeo ...

Not only did he drop an efficient 34 points, but he left the city in disarray with his Converse logo projected on iconic buildings. With Converse's headquarters located in Boston, it was the ...

Alexander’s sneaker sponsor Converse sent up a “Bat signal” of his personal logo on multiple buildings across the city — including TD Garden.

These Eric Emanuel x Converse Chucks are dropping at his SoHo ... but a large graphic of Emanuel's "EE" logo is stamped on the lateral side. The sneakers are available in black, navy, sail ...

Converse's headquarters are in Boston, which makes this the perfect marketing strategy. In fact, one of the logo projections was placed upon the building in which that HQ exists. It's been a brilliant ...

Following the Celtics’ 118-112 home loss to Oklahoma City Wednesday night, Thunder superstar Shai Gilgeous-Alexander’s signature Converse logo was projected around the city.