Which age groups are most likely to see on ads seen on Google's Display Network (GDN)? Are GDN ads viewed most on mobile devices or on desktop computers? Which e-commerce publishers are popular with ...

But the company has vowed to build a major business in the parallel market of online display ads, and on Tuesday laid out some predictions about how that business will evolve. Amir Efrati reports.

Google Ad Manager and other ad services, including Campaign Manager 360 and Display & Video 360, are experiencing technical issues, causing disruptions for advertisers and publishers. Driving the news ...

The Federal Trade Commission has begun to examine complaints by rivals of Google that the Internet giant abused its power in the market for selling online-graphical and video ads. Scott Austin ...

Discover the latest features added to Google's Demand Gen, designed to enhance marketing strategies and drive better results.

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative ...

Two Australian plaintiff law firms are launching a class action against media giant Google seeking compensation for publishers who it alleges have endured years of lower revenue because of the tech ...

For instance, the average cost per click (CPC) for Google Display Ads in India is approximately Rs 5, with a cost per thousand impressions (CPM) being around Rs 50. Additionally, as per IPSOS ...

Google is enhancing its Demand Gen advertising platform with new targeting options and creative tools for YouTube, Discover, ...