But Adidas also deserves props for continuously introducing bolder looks to the shoe as the months have passed. The Ultraboost 5X’s Latest Color Points the Shoe’s Aesthetic in a New Tactical Direction ...

A Y2K-era phenomenon most famous for his MTV prank show and surreal brand of comedy, Green pioneered ideas that thrive today. A Y2K-era phenomenon most famous for his MTV prank show and surreal ...

Adidas plans to cut as many as 500 jobs in a bid to simplify its business, a person familiar with the matter confirmed to CNBC on Thursday. The layoffs will affect employees at Adidas ...

SINCE ITS FOUNDATION, Adidas has always been recognised as one the best producers of running shoes on the planet. Excluding perhaps only Nike, there may not be a more respected running brand – and ...

We think Adidas is a leader in athletic and athleisure apparel with a narrow moat based on an intangible brand asset. While it has been beset with problems over the past few years, we think it is ...

Strong festive demand and the booming popularity of classic trainers propelled Adidas to better than expected profits in the final quarter of 2024, sending shares up 7 per cent on Wednesday.

Adidas was happy to call in a favour when it came to signing Lamine Yamal. The sportswear giant rented out a huge office space in Barcelona and several of its top executives flew in to meet the ...

Green Day's long-awaited South African debut on Jan. 19 was anything but ordinary. By Jessica Lynch Green Day delivered a politically charged performance during their Jan. 19 concert at ...