Streaming marketing airings on TV commercial content were down 21% to 207,220. All this produced 17% fewer impressions to 83 ...
The condition of this new show, “Doc” -- the first network drama of 2025 premiering Friday -- is not yet determined either ...
Yes, this is another one of those annual prediction columns, breathlessly prognosticating what the new year will bring — or maybe it’s not? My top five predictions for 2025: 1. Total retail sales in ...
Both its games averaged 24.2 million viewers -- a healthy holiday-day broadcast-like viewing result. And Netflix passed the ...
This year's thumbs-up and thumbs-down "TV Blog" reviews ran the gamut, just like the vast jumble of content on TV itself - ...
A continuing trend is the deteriorating trust among advertisers and agencies, particularly on issues related to the advertising supply chain. Advertisers are "designing for greater transparency," and ...
Hi John: Thanks for asking. To clarify, no, only 3% of the respondents reduced their digital ad spending in the quarter, and 12.3% remained the same. As the story says, 45% increased spending by ...
New Year's Eve initiatives include a "high impact" OOH installation in Times Square, and ad running during "Dick Clark's New Year's Rockin' Eve." Read the whole story ...
As New Year’s Eve rapidly approaches, Dunkin’s is hoping to reach pop music-loving customers who need to stay up past ...
"This case is a reckoning long overdue," Epic says in papers filed late last week with the 9th Circuit Court of Appeals.
Our discussion spanned the current and future role of AI in society, its impact on Gen Z, and the challenges of regulating AI in a profit-driven tech industry.
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